Digital marketing and social media.
Digital marketing refers to the use of digital channels to promote or market products and services to consumers and businesses. Some examples of digital marketing channels include:
- Websites
- Social media
- Search engines
- Mobile apps
Social media refers to websites and apps that enable users to create and share content or participate in social networking. Some examples of social media platforms include:
Digital marketing and social media are often used together to reach and engage with consumers. For example, a business might use social media to promote its brand and interact with customers, and use email marketing to send promotional messages to a list of subscribers.