Digital marketing books.
There are many great books on digital marketing that can help you learn more about the industry and improve your skills. Some popular ones include:
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"Contagious: How to Build Word of Mouth in the Digital Age" by Jonah Berger. This book explores the psychology behind why certain ideas and products catch on and others don't, and provides practical strategies for using that knowledge to create "contagious" content.
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"Influence: The Psychology of Persuasion" by Robert Cialdini. This classic book looks at the six principles of persuasion and how they can be used in marketing.
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"Hooked: How to Build Habit-Forming Products" by Nir Eyal. This book provides a framework for building products that create customer habits and keep users coming back.
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"DotCom Secrets: The Underground Playbook for Growing Your Company Online" by Russell Brunson. This book provides a step-by-step guide to growing an online business, from increasing website traffic to converting leads into customers.
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"Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World" by Gary Vaynerchuk. This book provides a framework for creating effective social media content and campaigns.
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"Growth Hacking: A Step-by-Step Guide to Scaling Your Business" by Sean Ellis. This book will walk you through the process of identifying and scaling the key growth channels that will help you grow your business.
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"The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" by Eric Ries. This book presents a methodology for creating and managing a startup, with a focus on rapid iteration and testing.
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"The Art of SEO: Mastering Search Engine Optimization" by Eric Enge, et al. This book covers the technical and strategic elements of SEO, providing a comprehensive guide to improving search engine rankings and driving traffic to your website.
These are just a few examples, but there are many other great books on digital marketing that can help you learn more about the industry and improve your skills.