Digital marketing and UX design are two different fields that can be related, but they have distinct roles and goals.
Digital marketing is the practice of promoting products or services using digital technologies and channels, such as search engines, social media, email, and websites. Digital marketers use various tactics and strategies to reach and engage with their target audience and drive conversions.
UX design, on the other hand, is the process of designing and improving the user experience of a product or service. UX designers focus on creating products that are intuitive, easy to use, and provide a positive experience for the user. They do this by conducting user research, creating wireframes and prototypes, and testing designs with users.
While there is some overlap between the two fields, digital marketing is more focused on promoting a product or service, while UX design is focused on creating a product or service that is enjoyable and easy to use.