It is unlikely that digital marketing will rule the world in the sense of being the only form of marketing that exists. However, it is likely that digital marketing will continue to grow in importance and influence, especially as more and more people use the internet and digital devices to connect with brands and make purchasing decisions. Digital marketing allows companies to reach and engage with consumers where they are spending more of their time, and it provides a wealth of data and analytics that can help businesses understand and target their audience more effectively. As a result, it is likely that digital marketing will continue to play a central role in the marketing strategies of businesses around the world.